The Tata Nano is saying ‘ta-ta’, with production coming to an end for the world?s cheapest car.
News came recently of a decision to stop production of the Tata Nano, and a little bit of the cheapskate in all of us has died along with it.
Poor demand, safety scores, and failed crashed tests were the likely reasons for its demise, with Tata stating that the “present form cannot continue beyond 2019” in a recent letter.
This year, only one unit was built in June, down 275 units from the same period last year with zero exports versus 25 exports in June 2017.
Its current version cost as little as $3,400, up from its 2008 price of $1,500.
Started by former group chairman Ratan Tata, the Indian automaker launched in 2009, targeting the bicycle and motorcycle-owning population, with visions of an affordable car for the masses. Initially, 203,000 orders were made despite a production capacity of roughly 60,000 units per year, which preceded reports of the car catching fire, F-grade crash test results, and other production issues.
After two new versions failed to launch, including the Nano Air and an electric version, the idea is now finally being laid to rest. Don’t skimp out on quality, folks!